Page 47 - Aust. Post Nice & Nifty Brand Guide

Packaging Sizing and application components Small packs
Application of brand assets on Small packs.
Dimensions for both width and height of the front face MUST be between
50mm and 225mm.
Usage
A 40mm bottom strip is used for all Small sized packs.
There are 2 logo and text combinations to choose from. Generally type A is used for smaller Small packs and B for the larger end. Use design nuance to pick best application option.
Small Application A —
Logo size: 4mm (h)
Text size: 9pt / 12pt leading Icon size: 6.5mm x 6.5mm Icon text size: 7pt / 9pt leading
Small Application B —
Logo size: 5mm (h)
Text size: 12pt / 15pt leading Icon size: 6.5mm x 6.5mm Icon text size: 7pt / 9pt leading
See page 16 for full typesetting usage guides including tracking.
* All text, colours, sizes and artwork must be verified by Australia Post. Items are not shown at actual size. Dimensions noted in this document are a representation of average product sizes. Artwork to be adjusted to actual product sizes. Care instructions /warning/ingredients to
be adjusted by supplier. Do not match colours to a printed or screen version of this document. Note the Pantone & CMYK values.
Small Application A
4mm
Text:
9pt size / 12pt leading
40mm
6.5mm
Icon text: 7pt size / 9pt leading
DLINK USB ADAPTER
Fast Wireless AC Wave 2 Dual- band connectivity for super fast, low-interference bandwidth. Browse, stream, chat, and play online games without lag.
Tech & Office
Small Application B
BLOOM – HAND CREME SET
Turban and headband 2-Piece Set. Made from 100% cotton. That’s a wrap.
For Home
For Gifts
For Travel
5mm
Text:
12pt size / 15pt leading
40mm
6.5mm
Icon text: 7pt size / 9pt leading
©2019 Australia Post Ltd.
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