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PRESS RELEASE
PHARMA DYNAMICS
LAUNCHES NEW TYPE OF
ALLERGY TREATMENT IN SA
Pharma Dynamics, an existing airborne allergens.
leader in allergy medication, has
launched a revolutionary new Allergic rhinitis is one of the
over-the-counter product, called most common chronic diseases
Nexa AllerShield™, which contains globally[ii] and whilst not life-
cellulose powder that literally More than 20 threatening, its symptoms can
‘shields’ the nasal membrane of severely impact sufferers’ quality of
patients from nasal allergens. clinical trials life.
prove that
“Nexa AllerShield™ is the first the product “Nexa AllerShield™ is a first for
nasal powder spray launched into is effective South Africa. It comes in the form
the South African market, but the in relieving of a powdered nasal spray and is
product has been available abroad aimed at the estimated 30 % of
in more than 50 countries worldwide symptoms such South Africans[iii] that suffer from
and is a top-seller in the US, as sneezing, nasal allergies, which is on the
Europe and Australia,” says Nicole runny/itchy increase. More than 20 clinical trials
Jennings, spokesperson for Pharma nose and prove that the product is effective
Dynamics. eyes as well in relieving symptoms such as
sneezing, runny/itchy nose and
The product contains an inert as nasal eyes as well as nasal inflammation,”
natural cellulose powder inflammation,” she says.
of vegetable origin, called she says.
hydroxypropyl methylcellulose One such study is a randomised
(HPMC). When administered, the trial amongst 64 patients
powder acts as a barrier by coating comparing the widely used nasal
the inside of the nasal cavity to
protect against allergies caused by 13
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