Page 9 - Business Plan 2017

MONITOR

To ensure our mission, we do regular monitoring of our
progress on the market. We look to make update as
changes may occur, taking advantages of new strategies
and solutions that may come available over the time.
At the end of the mission, we organize a review to deter-
mine the news challenges and the new strategy to adopt
to reach them.

4 5

OPERATIONAL

To help us in our mission, we deal with the different actors of tourism and administration.

Tour Operators,
Travel Agencies Press & Social Networks Event Others
Media & Bloggers Management
& MICE Connecting with
Marketing Press release Data base of Trade show actors linked with the
Trainings Story telling bloggers Road show product: airlines,
Chamber of
Workshop Conferences Events Gala
commerce and in-
Roadshows Press Trips Familiarization trips Workshop dustry, Consulate,
Educational Events Content Creation Creation and mana- BtoB or BtoC Tourism Boards, Ho-
gement of social tels,
Incentive Campaigns events
media pages Associations...
Familiarization trips Digital medias
SEO, SMO
Business Plan 2017 — NOM. 9