Page 31 - GBC winter 2015

it was simply designed to be cost- neutral while making it a special day for our ladies. The majority of the costs were to cover the bus as well as the golf and meals at both Southwood and Minnewasta along with a few small prizes.
Staffing wise, our Golf Profes- sional and I attended. In other areas, pro shop and back shop staff along with food and beverage staff were already in place so no additional costs were incurred at either golf course. The only real unique element of the day was coordinating the booking of the bus and finalizing the itinerary based on event elements and travel time.
Feedback from the first Mystery Golf Tour has been phenomenal and very gratifying. Making forty ladies happy and having them tell their friends that they had a phenomenal time has been rewarding for the entire Southwood team. Questions have already been asked as to the next Mystery Tour, which will be in 2016, with no other details being released at this time.
Suffice to say that the male golfers at Southwood have already been asking when a mystery tour event will be designed for their category based on the success and feedback from our inaugural ladies event in 2015.
Our management team at Southwood Golf & Country Club is
proud of the fact that after hosting a successful event, we conduct a complete de-briefing to identify how the event went as well as to identify enhancements for next year. We are always looking to improve and determine how we can continue to meet and exceed our members’ expectations.
This event has helped elevate the other club events as members do not want to miss out on other exciting happenings at Southwood. Events like this are paramount to creating a healthy and vibrant club culture. Introducing all these new ideas is driving the bottom line and everything from our prime rib nights which we are now selling out, to a night of “glow golf”, to 9 and dine events during open times on weekdays are booming. The success of these member events are continuing to build momentum within the club while adding positively to the bottom line. Our member dining, for example, is currently up 15% this year over last year.
ADDED VALUE
Mystery Golf Tours are the type of event that fits into our mandate for club activities. Our goal is to make Southwood Golf & Country Club a fun, golfing environment and when we do events such as this, it brings added value to our membership
With the mystery solved, participants gather on the patio at Minnewasta Golf & Country Club prior to boarding the bus for the return trip home.
because we are able to offer far more than just a great golf course. We have been able to revitalize our club atmosphere and social aspects of the club while having a positive effect on both our member satisfaction levels, as well as our bottom line.
Golf
BusineCshsronogolf-Ad-NGCOA-OUT.pdf 1 2015-09-17 1 Canada
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