Page 64 - GBC Fall Eng 2016

NGCOA Canada Membership Benefits
Advocacy
Marketing
Golfmax
• Eliminating cart and equipment licensing in British Columbia saved courses up to $20K in yearly licensing fees
• Successful in getting Ontario to redefine the valuation methodology for property tax assessments – payments to courses were retroactive 10 years
Currently Working Towards
• Allowable tax deductions as a business expense on green fees
• Functional pesticide legislation
• Water and conservation permits
• Fair fuel taxes
• Proper weather forecasting
• And more....
Industry Partner Initiatives
• 2009 and 2013 Golf Industry Economic Impact Study proving that golf is a serious business
• Provincial and Federal lobby days to raise government awareness of the golf industry
• Consumer Behaviour Study
“The NGCOA Canada’s advocacy efforts to remove cart and equipment licensing has saved our club over $15,000.”
Michael Mather University Golf Club Vancouver, BC
Kids Play Golf
• A ‘one-stop-shop’ web portal where parents and juniors can find out about your junior programs
• A best practices site on junior golf for all NGCOA Canada courses
Get Golf Ready
• Introductory clinics for non-golfers to help remove intimidation
• All marketing materials professionally designed and provided to courses FREE
• Students average $907 first year spend
Take A Kid To The Course
• A ‘program-in-a-box’ to encourage family play at your course
• Generate new revenues and customer loyalty
• Over 300,000 juniors and adults have participated in the program since its inception
• All marketing materials professionally designed and provided to courses FREE
“This season we had 96 juniors take advantage of the Take A Kid To The Course initiative. This initiative is a great driver of junior golf and we look forward to marketing it each season.”
Fraser Stalkie Merry-Hill Golf Club Breslau, ON
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• Group purchasing with over 300 SKUs for you to choose from
• Over $100,000,000 in member spending through the program resulting in significant savings for each operator
• Suppliers that cover all departments at the golf course
• $3550: average annual member savings – far outweighing annual dues
• Accounts, sales reps and billing do not change: you simply take advantage of our discounts or rebates on goods you buy every day
• Provides every member with ”bigger club” pricing no matter what size your operation
“The Lakes Golf Club saved over $4,000 by taking advantage of Golfmax national account pricing at NAPA. This is a big help to our maintenance budget!”
Eric Young
The Lakes Golf Club Ben Eoin, NS
64Golf Business Canada
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