Page 40 - GBC ENGLISH spring 2024

Content Creation: Use ChatGPT to help you create engaging content for blogs, social media, and marketing emails (literally in seconds!). ChatGPT can adapt its style to suit different audiences and can serve like a marketing consultant. Provide details about your golf course, unique features, limitations, or general vibe. You can tell ChatGPT to ask you additional questions that will help it better understand your business, and it will! When you answer those questions, it might even ask more follow up questions (just like a consultant would) until it confirms it has a good understanding of the business.
At that point, you can ask it to start generating specific marketing content, and you will most likely get content that aligns with your vision. ChatGPT will also assist in creating SEO-optimized content by incorporating trending queries and integrating hyperlinks to areas of your website about specific services, such as golf academies, club fittings, or tournament services.
Helping with Staffing Issues:
From writing thoughtful emails to overworked staff to revamping job descriptions for younger audiences, ChatGPT can help manage and improve employee relations. Try pasting a job description into ChatGPT and ask it to “jazz it up” for you. You will be surprised how much more attractive that job description is with just a little ChatGPT magic.
Custom GPTs:
Imagine a version of ChatGPT that is trained for a specific task, and specific to your business. It learns from your specific data, understands golf lingo, and gets better at answering questions or doing tasks that are super relevant to your golf business and customers. It is like having custom-fit golf clubs, but for AI!
Gallus Golf has created Custom GPTs for app specific content that can be quickly generated and used in the app by our clients. Some examples are our Gallus Image Generator, which is a Custom GPT for creating unique images specifically formatted and sized for app content features or our Gallus Push Notification Booster which is tailor-made for crafting effective push notifications to engage your golf app users.
A really interesting Custom GPT I came across is the DALL-E Image Creator. DALL-E is an AI that is like a super creative artist. You tell it to draw anything – like a kangaroo playing golf on the moon – and it will
create a picture of it. It is good at coming up with wild, imaginative images based on whatever you describe. At the time of writing, Custom GPTs are only available to paid subscribers of ChatGPT.
Data Analysis Assistance:
ChatGPT cannot directly analyze data from a spreadsheet, but it can help you make sense of the data if you share insights or specific details. You can copy data directly out of a spreadsheet, simply paste it into ChatGPT, and ask it to analyze the data. Or, you can tell ChatGPT about trends or numbers from your previous season’s data, and it can offer ideas or interpretations. Think of it as a brainstorming partner who can help you understand and use your data creatively.
TIPS ON HOW TO PROMPT ChatGPT TO GET ANSWERS THAT ARE MORE USEFUL:
• Define Your Goal: What do you want to achieve with the prompt? For example, are you looking for creative ideas, specific information, or a solution to a problem?
• Be Specific: The more details you provide, the better it can tailor the response. For your business, include relevant golf or tech terms.
•Keep it Clear: Avoid overly complex sentences. A straight- forward prompt is easier for ChatGPT to understand and respond to effectively
•Open-Ended Questions: These often lead to more creative and expansive answers. For instance, “What are some innovative ways to engage golfers through our app?”
• Iterate: If the first response is not quite what you are looking for, try rephrasing or adding more details to the prompt.
40Golf Business Canada