Page 57 - As Mentiras na Propaganda e na Publicidade
P. 57

'@+8//+@';(/'8//6'@/'-%'
            88%''@%'/+(+8'6/7'/8'+,7'/'+')
            //0/)//(),-K8)&6'*8.)++'0'@%'
            '68//+@''/)+J/H@'%%'/%6/8
            )'8.)++'+;'88+@8/-/''/8'+'
            %+N/%'/%(%++'+')+;'%8+
            8)0%8)@'F'/''%''(+'++'/8)8/'
            */,/0%)/'6++'6'))/'6+@'%'6
            )&@'6)&0)%K)'+N/@%+,
            -K+'/6<+@'/%6<+R/'%(.)'+'/'
            66'%K))P'6)&Q@6K/+'/'6'J8
            '//)6'/-@''/'J&+//0
                  I(@8.)&8+'/''+@//%)%
            88+/@%+'&'%(,-+/''//'/;'+'('+'0
            
'F'%8@%8.)++'+(%	U#'F@;'(.)(
            )8+/@8.)+%A()M/'%('6''+'1 =1@'8'
            /'6'(('+'+8)')+';<''+()/'J
            )K/@/.'%%//;''0%'%'/6)%8J+
            +/'''FPH/'/%/%%/++//'6K//'
            %/8'++%'/'%8)%/8';'/8.'%/Q0
<'+
            


@8.)++''668'/;'('/6+'
            /'66%'+.<,-')/,-+''+()/)%')
            /@'8'/'68+,-+#'F)%%/%'+'
            8'//'//'8+''6,-0//%@86<'%8'/@
            8.)++'(<8'6/-'+6/'6/.'%8),-+/
            '+()/0I%/'+()/)%')/@%/'/)H/@'%/
            ()8+/0
                  )%8,-+/.A'/+%''%88+''%
            8.)++'8+'8/''/%++/''(%
                  O'%8.)++'@)'8+'%''/8'+'/'/
            8H8/8+/@%/)%'''/8'+/8+/+'/'/
            ))''/R
                  O8+''/)+'@//%)%88+@',7'/@
            /'(/R%/@'/'N%)%8@%'''/)+'/(,R
                  O8+'%''/8'+/M/%%'/+'%8@%/
            '%%'/%6/;'88+/8''/)'6'J/H0



                                         56
   52   53   54   55   56   57   58   59   60   61   62