Page 12 - Tract Ads

CREATIVE ASSETS

The Image is the most

critical component in

order to speak to the

right Audience. A sense of Urgency
needs to appear in the

The Offer needs to be Sub Heading.

clear and in the Headline.
An Offer needs to be

presented prior to the

Call to Action.

And… the Call to Action must match the

Objective.

The Objective must match the Primary KPI.