Page 24 - PORTFOLIOO

I like finding new ways of advertising different everyday items. Here you are two
common examples:
The first is an ad for any make-up brand. It consists of digital billboards with facial
recognition. Once the face has been identified, you will be able to make it up by
using the different options from the display, as in any make-up app. This way, the
brand would interact with the public and would attract more customers.
The second deals with an ad for shaving razors. In this case, we would have huge
advertising panels or digital billboards showing the face of a man. The panel would
have to be pixeled for the digital billboard and divided into small cubes for the
panel. On the opposite sides of the cubes or on the pixels we would have two
options: rather hair or skin, so that the public could combine or choose different
looks according to the use of the device. By using this device we would get the
same effect as before, this is, an interaction between the brand and the public. The
ad would have many ways to be conveyed to the public!!!!