Page 74 - Global EM Granola Best Practice Book - Draft Version 24
P. 74

5. Global Best Practice Granola Learnings:


              5.4  Winning Where the Shopper Shops







      Best in class instore activation for EM Granola – LATAM


               Out of Store                                In-Store                                       Shelf

                ALERT                         DIRECT                      INVOLVE                     COMPARE
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