Page 24 - P4403.59-V58_Numark Pharmacy Magazine December PRINT

From the counter

to the ‘Gram:

Elevate your pharmacy

with Instagram

So, you’ve nailed the basics like Google My Business and
Local Search Engine Optimisation. Now, it’s time to turn
things up a notch and go full Gen Z! You’ve boosted your
local presence, but why stop there when you can take over
the world? Okay, maybe not quite, but mastering social
media—especially Instagram—can give you a serious edge.

Instagram has almost 35 million users in the
UK. That’s like a virtual goldmine of potential
customers! And what’s great about it? It’s a
platform adored by a younger audience (Gen
Z, we’re looking at you). Instagram’s largest
user base is people aged 25 to 34, with those
aged 18 to 24 coming in hot right behind them.
Perfect for pharmacies wanting to connect with
the next generation of healthcare consumers.
Instagram lets you show off your personality,
engage visually, and share everything from
quick health tips to myth-busting facts, product
highlights, special offers, and service reminders.

24

11/11/2024 11:17:01
P4403.59-V58_Numark Pharmacy Magazine December 244.indd 24
P4403.59-V58_Numark Pharmacy Magazine December 244.indd 24 11/11/2024 11:17:01