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Position Lifecycle Management Early






               Position Yourself as Life Cycle Advisor

                   •   “Trusted Advisor” status elevates partner position
                   •   Increased business relevance not just IT supplier
               Elevated level of contact


                   •   Understand business stakeholders interests
                   •   More Strategic Supplier
                   •   Agree Business Outcomes
               Importance of Adoption

                   •   Realizing & delivering business value for the customer
                   •   Sales success for the Partner
               Competitive


                   •   Services key to winning software business
                   •   No prizes for being second…
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