Page 58 - BOSC-P V4.1
        P. 58
     Profiling New Stakeholder Needs
Role               HRD              MKD            FD           SD             CSD             LEG             PRD
 Responsible     Staff           Marketing     Financial        Sales          Customer        Legal         Product
          Top 5  Performance     Performance   Performance      Performance    Service         Requirements  Development
 Outcomes &      • Reduce        • Improve     • Improve        • Revenue      • Improve       • Ensure      • Improve
           KPIs   staff           campaign      Margin                                                        innovation
                  turnover        ROI                            growth         time to         regulatory
          Top 3                                • Free           • Improve                                    • Reduce
    Systems /    • Cost of hire  • Lead         Cashflow                        resolve         compliance    time to
      Software   • Time to        generation                     close rates   • Reduce        • Data         market
                                               • Reduce         • Lead
                   competence    • Lead         costs                           response        protection   • Adoption
                 • Training       conversion                     generation                    • Reduce       rates
                                               • Reduce         • Increase      times
                  cost per       • Brand        CapEx                          • Increase       costs        • Reduce
                  employee        awareness                      sales                         • Improve      R&D Costs
                 • Length of                   • Budget                         customer
                  service        • Cost to      predictability   efficiency                     efficiency   • Customer
                                  acquire                       • Acquire new   satisfaction   • Improve      satisfaction
                 Oracle           customers                                    • Reduce staff
                 Workday                                         customers                      win rates
                 Bullhorn        InfusionSoft                                   turnover
                                 Marketo
                                 SFDC          Oracle           SF.com         ServiceNow      Advantage     MS Project
                                               SAP              MS Dynamics    BMC Remedy      Law           CAD
                                               SAGE             PipeDrive      TeamSupport     Eclipse





