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Citrix Cloud: Ideal Customer Profiles




     (not mutually-exclusive)






                                                                                                            Favors Cloud

                     Limited IT Resources                                                                   Cloud-Curious and/or a bias to SaaS


                 Constrained resources, headcount, Skill-sets:
                          want a simpler way to manage Citrix

                                                                                                                            Multiple Citrix Solutions

                                                                                                                            Embraces integration of 2 or  more Citrix technologies,
                Wants to Reduce CapEx                                                                                       i.e. Workspace Suite


                             Attracted by subscription pricing and
                                     avoidance of Capital expenses


                Wants IT Modernization                                                                                    English-Interface OK

                                      Planning upgrades, refreshes,                                                       Localizations not yet available

                                    re-architecting or consolidation

                    Facing a Citrix Upgrade                                                                        Fast Implementation Need


                             Sees SaaS delivery as a way to avoid all                                               Quickest way to implement Citrix Products
                                             future upgrades/updates




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