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Financial                                                 Flexibility

• Opex vs. Capex                                          • Mitigate technology risk
• Predictable costs/visibility                            • Faster time to market for new
• Opportunity cost
• Lower Total Cost of                                       collaborative applications
                                                          • Enhanced Communications
  Ownership
• Reduce real estate and                                    Continuity/Disaster Recovery
                                                          • Time to Value (TTV)
  energy costs                                            • Scalability – Up/Down

Globalization                                             Strategic Advantage

• Rapid initiation of UC&C Svs                            • Core vs. Context
• Expanded features to the                                • Evergreen software
                                                          • Acceleration of business
  extended enterprise
• Standard services for all                                 strategy
                                                          • Service Level Agreements
  employees                                               • Broader feature adoption
• Centralized management                                  • Facilitation of BYOD
• From complexity to simplicity

© 2012 Cisco and/or its affiliates. All rights reserved.                       Cisco Confidential  15

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