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Evaluating the Value Proposition
(refer to feedback table in workbook)
• How “real” was it, and why
• Did it really focus on the need (business situation)
• Was the value for the Stakeholder clearly expressed in their terms
• Was the benefit of a Cisco solution clearly expressed, and how
• As a Stakeholder, what is the 1 question I would ask having heard
the Value Proposition
• To what extent was I convinced by the Value Proposition
