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Handling Possible Objections
Why SaaS v. Perpetual
How can I communicate advantages of
Pricing/ Licensing SaaS over perpetual? Security
How do I respond if a potential How can I respond to fears around
customer raises concerns over the price security of the cloud-based offering?
of Citrix Cloud?
Competition Miscellaneous
How do I respond if a potential What about other objections I may
customer raises concerns due to face?
competition?
Overall Guidance:
If customers still object to any aspect of Citrix Cloud, remember:
You can always sell traditional perpetual SW licenses!
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