Page 76 - Bloomberg Businessweek July 2018
P. 76

◼ FINANCE                                  Bloomberg Businessweek                     July 2, 2018


      days in Seattle in May, according to brokerage   Then again, buying lots of homes is risky, even
      Redfin Corp. Things move even faster in Denver.   with someone else’s money. “To me a lot of these
      “The inventory problem is not going away over-  business models are highly dependent on a hot mar-
      night,” says Stephen Lane, co-founder and chief   ket where it’s easy to sell,” says Daren Blomquist,
      executive officer of FlyHomes. “Either we can   senior vice president at Attom Data Solutions. In a
      ignore it, or we can provide a level playing field.”  less frothy market, buyers “wouldn’t need someone
        After the Great Recession, the proportion of   to help submit a cash offer on one end. On the other
      homes bought with cash climbed steeply, in large   side of the equation, if you did end up with inven-
      part because deep-pocketed institutional inves-  tory, it would be harder to unload it.”
      tors began snapping up single-family homes they   Even if home values fall, Lane says, FlyHomes
      planned to rent. While that activity has cooled, cash   has a buffer for losses because of the deposit it
      buying is still a major part of the market. Through   requires and the fee it charges. Nor is it holding
      March of this year, it accounted for about 30 per-  inventory for long. The company hopes that if
      cent of transactions tracked by Redfin. That’s com-  prices cool, customers will appreciate the ways it
      pared with less than 20 percent during the height   tries to make buying easier—not just the ability to
      of the last housing boom.                  flash cash. �Noah Buhayar and Patrick Clark
        FlyHomes’ ability to turn clients into cash buyers
      exploits a quirk in the capital markets that’s arisen   THE BOTTOM LINE   It’s not always easy for consumers to get a
                                                 mortgage quickly, but money is abundant for startups that want to
      since the housing meltdown: Consumers are being   step into the homebuying process.
      put through more rigorous standards when they
      apply for a mortgage. Meanwhile, it’s comparatively
      easy for companies—even those with new, barely
      tested ideas—to get buckets of money from banks,
      venture capitalists, and other institutional investors.  Billionaires Rescue Harvard
        The VCs at Andreessen Horowitz led a $17 mil-
      lion funding round for FlyHomes in May. Two other  From Poor Returns

        companies—Ribbon and Knock—are pursuing sim-                                                           25
      ilar models elsewhere in the U.S. Meanwhile,
      startups Opendoor and Offerpad LLC have raised   ● The richest endowment in higher education lags the
      imposing war chests to buy homes in cash and list   Ivy League average, but the school is a fundraising powerhouse
      them for sale. These companies charge a fee in
      return for the convenience of a fast transaction,
      but have nonetheless proved popular. Opendoor,   Three years ago, hedge fund billionaire John Paulson
      which has raised $645 million in equity since   offered his alma mater, Harvard Business School,
      launching in 2014, is buying homes at a rate of   an enormous gift. Nitin Nohria, the school’s dean,
      $2.5 billion a year across 10 metro areas. Zillow   responded in a way that would shock most other
      and Redfin are experimenting with similar models.  charitable organizations: Thanks, but we don’t
        In addition to bringing its financial resources to   need it. Instead, Nohria suggested Paulson direct
   ILLUSTRATION: NICHOLE SHINN; PHOTOGRAPH: DAVID L. RYAN/THE BOSTON GLOBE/GETTY IMAGES
      the table, FlyHomes is trying to make homebuying   the money toward Harvard’s engineering school,
      more efficient by dividing up the various parts of the   according to people familiar with the exchange. So
      process and hiring specialists for each step, from   in 2015, Paulson did just that, giving $400 million, a
      negotiators to people who give home tours, Lane   gift the university called its largest ever.
      says. Garg, the co-founder, has often stepped in at   This embarrassment of riches helped Harvard
      the end and put his name on the sale to the buyer,   University raise more than $9 billion in its most
      which is why he catapulted to the top of the bro-  recent fundraising campaign. That record haul
      ker list in the Northwest. The company also offers   represents a key achievement for Drew Faust, who
      its services in the Bay Area, Boston, and Chicago   steps down on June 30 as Harvard’s 28th president
      and plans to expand to Portland, Ore., this summer.  after an 11-year tenure. Among other bequests, she
        Redfin CEO Glenn Kelman says these new ven-  secured $150 million from Ken Griffin, founder of
      tures are part of a shift in how homes will be bought   hedge fund Citadel Advisors, largely for finan-  ● Faust
      and sold. “There is just money coming out of every   cial aid. An additional $50 million for biomed-
      possible part of the world, and it isn’t going toward   ical research came from the family foundation
      the consumer,” he says. “It’s going toward real   of industrialist and investor Len Blavatnik. The
      estate businesses who charge the consumer for     foundation of Glenn Hutchins, co-founder of pri-
      access to that money.”                     vate equity firm Silver Lake, gave $30 million
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