Page 3 - July - Merchandisers Hard Works
P. 3

VISIBILITY IMPROVEMENTS











                              PRIMARY                                               SECONDARY                                                        DUAL

                                  DISPLAY                                                   DISPLAY                                                  DISPLAY




                       Regular displays that                                 Extended promo displays                                      J&J brand or product

                         increases facing or                                     or acquired gondola                                   strategically positioned in
                                  shelves                                                    ends                                          a different category




























                       Increased by 1 facing or 15%                                   Left over promotion                                      J’s Gold Shampoo in
                             (TOP to BOTTOM)                                             for liquidation                                    Adult Haircare Category
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