Page 44 - Q2 GI/J&J Newsletter, 2019
P. 44

Boots Special Recognitions




 Due to its popularity and public demand Johnson’s
 baby has been selected and recognized as the Best
 Toiletries  Brand  and  Best  Baby  Wipes  for  Baby  &
 Children category.                                      Boots Middle East Awards 2019
                                                           nd
                                                         22  April, 2019
                 Due  to  its  popularity  and  public
         demand,  Boots  Middle  East  presented  Gulf
         International  Johnson  &  Johnson  division
         with two awards, one in Baby wipes category

 Boots Middle East presented Gulf International J&J   and the other on Baby Toiletries.
 division  with  two  awards,  one  in  Baby  wipes
 category and the other on Baby Toiletries.   The Campaign Plan:

           • The  Boots  Middle  East  Awards  covered
             full  GCC  but  nominations  were  dealt  at

             country level.
           • There  is  a  maximum  of  5  Nominations
             per category.
           • The  voting  was  done  online,  via  a
             specific  Boots  Middle  East  Awards

             website, where customers can leave their
             vote.
           • Product/brand will be featured with pack

             shot/logo and respective name on Boots
             website. The voting last for 4 weeks.
           • The  “Nominated”  brand  will  be  tagged
             with  shelf  talker  or  wobbler  during  the   Gulf International, Johnson & Johnson and Boots team
             voting period in all Boots stores.



      Winners Published at Boots Website            In-store display during the voting period































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