Page 54 - ISLA 240 REVIEW PACKET

ISLA 240 INTRODUCTION TO MEDIA ARTS AND TECHNOLOGY
QUIZ 3 WRITTEN WORD AND ANALYSTICS
e. Speed of locating information
f. Receiving news simply, accurately and effectively g. Simple organization and navigation
h. Opinions/Reviews for making decisions
i. A presentation that includes visual logic
Question 4
The best-selling author of all time is J.K. Rowling. Select one:
True
False
Question 5
Advertisers know they are most effective when they appeal to people who are greedy and stupid.
Select one:
True
False
Question 6
Despite the internet, books are a valuable part of contemporary culture. Please check off the important purposes that books offer our world.
Select one or more:
a. Offer solutions to problems
b. Introduce us to new philosophies, concepts and cultures
c. Can persuade the influential, giving people power to make new policies d. Guides for technological knowledge
e. Reference for spiritual doctrines
f. A repository for culture
g. Entertainment
h. Source for teaching
i. Preserve history
j. Promote powerful ideas and inspire great changes – even revolutions
Question 7
If books are indeed Mass Media, then name a book that changed society and possibly the world. (the Bible, Quran, Confucius and other religious texts don't count. You cannot use Uncle Tom's Cabin or To Kill a Mockingbird since they were used as examples in class) Justify your answer.