Page 20 - Employee Handbook - India
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MEET THE GLOBAL MANAGEMENT TEAM (GMT)
© MMR Research Worldwide. All rights
reserved.
Mat's been at MMR for over ten years, where he was instrumental in the
Mat Lintern development of our online operation in the early days, before assuming control of
Global CEO the Global business. He's responsible for setting strategic direction, monitoring
initiatives and driving innovation and business development in all of our locations
across the globe. Though this all keeps him very busy, he inexplicably still finds time
to get involved in people's day-to-day tasks and offer constructive advice.
Judith Henderson An impressive career spanning media, branding, advertising and NPD research
made Judith a natural choice to head up our European offering, where she
Managing Director manages the ever growing teams to assist clients in optimizing concepts, packs and
products across the innovation cycle and post-launch. Judith is primarily based in
EMEA our London office, but visits the Barns HQ regularly to help with any new
developments and to ensure the teams are working to their full potential.
Since arriving at MMR some years ago, Ian has driven the development and
Ian Horritt application of our qualitative offering. His passion for bringing consumers into the
Managing Director room has fuelled the success of our proprietary EROS methodology and the
implementation of a number of initiatives to enrich delivery of consumer insight.
AMER He's taken that passion to New York where he now heads up the growing team in
Manhattan.
Guy Maxwell As Global Head of Qual, Guy is always on the case to truly understand what drives
consumer behaviours and reactions to different products or concepts. With Guy
Global Head of around, these sessions are guaranteed good fun for all; Note his mantra: ‘laughter
Qualitative Research promotes a relaxed atmosphere’, which leads to greater honesty and therefore
deeper insight - there's science behind his tomfoolery!
Mark has been with MMR for more years than he cares to remember. Instrumental
Mark Sismey in the development of MMR's online division, he pioneered online qualitative
Managing Director research within the group as well as heading up innovation in new tools and
techniques for the UK team. These days he heads up the research team in
APAC Shanghai, devising methodologies and recommending approaches to resolve the
complex challenges faced by brands in Asia.
Simon Williams Simon is passionate about working closely with clients to build successful products
Global Account and brands, and leads an excellent team of researchers who share the same
passion. More recently Simon has taken the lead in developing MMR’s
Director technological capabilities including some exciting smartphone developments.
Further to completing a PhD in Food Science at Reading University, Louisa joined
Louisa Griffiths MMR as a Research Executive and progressed through the career ladder to a
Research Director, before focusing more on the people side of the business. You
Global HR Director won’t find anybody more passionate about MMR than Louisa. She is constantly on
the look out for opportunities to help employees develop new skills and creates a
fun and relaxed atmosphere for everyone to work in
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