Page 60 - Unlock Sensory Power
P. 60
GO
SENSORY BRANDING INFORMS ON
WHAT PACK ATTRIBUTES - BEYOND BEYOND
THE GRAPHIC - WILL CREATE THE
MOST POWERFUL REPRESENTATION
OF THE BRAND IN PHYSICAL FORM. LIKING
THE RIGHT COMBINATION OF
GRAPHIC, STRUCTURE, TEXTURE, SENSORY BRANDING DOESN’T JUST IMPROVE THE
WEIGHT AND EVEN SOUND - TO BOOST PERFORMANCE OF YOUR PRODUCT.
NON-CONSCIOUS COMMUNICATION PRODUCT TO DESIRED EMOTIONAL AND FUNCTIONAL NEEDS.
IT CONNECTS THE PHYSICAL CONSTRUCTION OF PACK AND
IN A WHOLLY CONSISTENT MANNER. “
By thinking about your brand’s body language, we’re confident
you can deliver a more effective pack strategy for the future.
