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Citi Fields– Observations

• Double header on the day we visited which meant very low attendance so stadium was very
quiet.
• Outside plaza area very impressive with lots of well know brands including Shake Shack.

• Big focus on using local celebrity chefs to put together concepts, 5 celebrity chefs have a
presence at this venue. Felt like Aramark subcontract a lot of their offers out.
• Stadium have started to remove seats to create party decks with bars that are financially more
viable.
• A good variety of food offerings but nowhere near the other venues.
• Packages do not include alcohol and only food element.
• Although the stadium is relatively new it felt a bit tired and un loved, especially on the upper
concourse.

• Hospitality areas were nice but did not blow you away, very corporate and all branding was
sponsor lead.
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• Food offer in all areas switches to sweets and desserts after 7 inning stretch.
• Stadium felt too big for the team that was playing there and they would struggle with atmosphere
and guest experience. Lots of areas redundant and not being used.
• Hawking operation seemed set up well but wasn’t hugely busy.
• SPH of $22 on average

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