Page 15 - Sales Blueprint New Rules of Selling Brochure

New Ru!es of Selling
Benefits
The New Rules of Selling program revolutionises the traditional way how a sales training is delivered. It aims to turn learning into action and results. Specifically, the learners will benefit by being able to:
1. Establish a shared vision with the customers
2. Execute a persuasive conversation in a formal and social context
3. Integrate the Needs Discovery Technique into daily engagement
4. Build a business case and conversation with the Marketing Collateral
5. Develop sales effectiveness to drive profitable growth
You’ll learn the Persuasion Blueprint®, the average and excellent seller’s behaviours:
• Create a persuasive LinkedIn profile for lead generation with audience-focused approach
• Explain how people buy and the psychology of the buyers in making a professional decision
• Discover one’s Persuasion Blueprint and recognise two distinct persuasion styles
• Perform the “5P-Model” to strategically position the initial conversation
• Understand the “grey” area of needs and make a good judgment of the client’s Intent to Act
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Relate the danger of feature-dropping Develop the Benefit Statement that links the recommendation and needs
Identify the common mistakes in closing the meeting
Differentiate the Call to Action in a simple and complex sales
Comprehend the “how to” of planning an effective meeting
Apply the tool of meeting planner for an effective engagement
Demonstrate the effective use of the
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Needs Discovery Technique
Sales Blueprint