Page 70 - Advertising Annual 55

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Travel Portland online video
“The latest campaign for Portland, Oregon, tourism company Travel Portland features an animated collaboration between ad agency Wieden+Kennedy, production company Blacklist and the Paris, France– based motion graphics studio WIZZdesign, led by the director and animator collective CRCR. Drawing inspiration from zines and 1990s aesthetics, the four online ads highlight Portland’s signature DIY culture with vivid colors, lively subjects and quirky cartoon themes that burst out of the frame. CRCR peppered the spots with references to the city’s archetypal scenery, fashions and significant landmarks, such as Powell’s Books and the iconic Old Town sign.”
Nate Nowinowski/Becca Wadlinger, art directors; CRCR, director; Alex Unick, Blacklist, producer; Jessica Staples, agency producer; Matthew Poirier, WIZZdesign, executive producer; Blacklist/WIZZdesign (Paris, France), production companies; Wieden+Kennedy Portland, ad agency; Travel Portland, client.
Alexander White brochure
“Design firm Malmsten Hellberg was approached by the developer of fourteen new luxury apartments in a unique Stockholm building, built in 1961. The assignment was to design a new kind of marketing material to be used by real estate broker Alexander White. In close collaboration with architecture firm Axeloth and project manager/editor Sandra Grill, we produced a contemporary magazine with articles about Stockholm’s Södermalm district and the building. A substantial website was developed together with KOD & FORM. The scope of work included naming, concept, editorial work, art direction, graphic design, and, with numbers custom-designed by Letters from Sweden, web design and advertising.”
Ulrika Hellberg/Stefania Malmsten, creative directors; Letters from Sweden, typography; Marcus Palmqvist, photographer; Ordinary Ltd., 3-D designer; KOD & FORM, web designer; Sandra Grill, project manager; Malmsten Hellberg (Stockholm, Sweden), design firm; Andreas Lönnroth, Axeloth Architects/Alexander White, clients.
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Illustration Annual 2016
We’re looking for new, outstanding collateral, packaging, print ads, television commercials, direct mail, books and exhibits. For submission details, visit: commarts.com/submissions.