Page 140 - Advertising Annual 57

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Advertising Annual 2016
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DIGITAL ADVERTISING
Rohan Cooke/Laura Petruccelli, art directors
Tristan Graham, associate creative director
Jon Wolanske, creative director
Margaret Johnson/Rich Silverstein, executive creative
directors
Todd King, designer
Will Bryant/Mikey Burton/Luke Choice/Dschwen LLC/ Timothy Goodman/Pavlov Visuals, graphic designers Alec Cummings/Anthony Enos/Chad Ford/Ratha Nou/
Nathan Shipley, motion graphic designers
Dwight Eschliman (San Francisco, CA), photographer/director Christine Flynn, contributing artist
Noah Dasho, art buyer
Margaret Brett-Kearns, interactive creative director
Andre Cardozo/Mike Kellogg, technology directors
Mike Landry, motion graphics
Quinn Gravier, retoucher
Erik Johnson, editor
Lori Arden, assistant editor
Nick DeMatteo/Todd Porter, music
Charley Weston, director of photography
Fabio Benedetto, colorist
Karen Evans, stylist
Jamie Antonioli, producer
Danielle Riccardi/Severin Sauliere, interactive producers
Jim King, executive agency producer
PJ Koll, post-production supervisor
Jack Whalen, post-production producer
eLevel Films, post-production company
Goodby, Silverstein & Partners, ad agency
Sonic Drive-In, client
“Social media plays an increasingly large role in our lives, so Sonic Drive-In capitalized on our appetite for social media in its new campaign: Sonic Square Shakes—the world’s first shakes designed for Instagram. A team effort from director Dwight Eschliman; Goodby, Silverstein & Partners; Chef Jacques La Merde; and food stylist Karen Evans, the campaign broke social media ground with the world’s first Instagram- ready milkshakes.”
(series)
Kelly Gothier/David Mackereth, associate creative directors Noel Haan, executive creative director
Nick Miller/Mick Uzendoski, editors
Drive Thru, editorial company
Dan Kramer, sound engineer
SisterBoss, sound production
Patrick Pierson, director
Alex Horner, director of photography
Company 3/Siggy Ferstl/Derek Johnson, colorists
Kat Rapheal Wolffe, line producer
Deb Lustig/Beth Wilson, executive producers
Drive Thru, production company
BBDO Minneapolis (Minneapolis, MN), ad agency
Nikki Austinson/Nicole Behne, Hormel Foods Corporation,
Dinty Moore, clients
“Axe” :30, “Chainsaw” :30, “Bucksaw” :30
“Dinty Moore wears flannel and shares its name with
a lumberjack. Men following the hottest new fashion trend are called lumbersexuals—men who wear beards, flannels and leather boots—so we challenged some lumbersexuals to show off actual lumberjack skills.”
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