Page 36 - Car Sales Training Manual

ROLE-PLAY ACTIVITIES:
A.7–2 of 3
(i) Practise presenting the engine during a showroom floor vehicle presentation.
Develop an enthusiastic yet relaxed introduction:
“I’m just going to lift the bonnet and show you the most valuable part of this car.....” “I’m no engineer, but it’s important I show you where a lot of this car’s true investment value lies ...”
(ii) PractisemovingdiscussionfromtheactualengineovertoAfterSalessupportfeatures: “By the way, another financial benefit of owning this car is the length between service intervals􏰁􏰁􏰁􏰁􏰁􏰁􏰁􏰁􏰁􏰁􏰁􏰁􏰁􏰁􏰁􏰁”
“One of the best features of our Dealership is the quality of our Service
division and the way we really look after our customers 􏰁􏰁􏰁􏰁􏰁􏰁􏰁 ”