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CONTENT

1. About the Company
2. In-house Brands
3. Women's Sub-brand-MODE

4. Consumer-Demographics &
Psychographics
5. Marketplace

6. Competors

7. Collection-

The Ardena Hue
. Synopsis

. Inspiraon: Color Field Off Court
. Concept Board
. Mood Board

. Trend Study
. Colors and Materials

. Visual Vocabulary
. Mood & Materials
. Exploraons and Key words

. Technical Details and Costing

8. Sampling process
9. Gallery
10. Internship Letter

11. Bibliography