Page 14 - Telecom Reseller JanFeb 2014

February/March 2014
14
Telecom Reseller

CURRAN
Inc.
Connect and Communicate
T
The bandwidth creeping consequence
T
Tech
e-Commerce
We Buy
Support A1
Telecom & Your Excess
o
of unified communications
SIP Networking
Training
Trunking
Products
Ty Melinda Curran, Founder and CEO of RCG
B
However, even with scalable prepara-
he evolution of telecommunications
Repairs
tions bandwidth size can fluctuate depend-
technology is one of the greatest
ing on how UC systems and other data- Installation
contributors to workplace efficiency, driven applications are utilized on a day-to-
and this is no more evident than with the day basis, making monitoring key to pro- From products to training,
advent of sophisticated, robust unified com- viding optimal daily network performance. Bandwidth management tools are able to from installation services to excess purchasing,
munications (UC) systems. However, as track and provision bandwidth usage to A1 TELETRONICS DOES IT ALL.
businesses’ digital footprints explode in a avoid latency and loss and will become
culture that increasingly demands instan- a vital component to a well equipped,
taneous access to data, bandwidth strategy smoothly operating UC system.
We continue to redefine independent distribution within the telecommunications and networking channel
must enter the conversation or it will surely With a careful bandwidth surveillance through an unmatched dedication to quality and service. We’ll help you connect and communicate.
threaten productivity and endorsement of and proactive action, UC will continue to 800.797.2983
advanced UC technologies.
provide businesses with more value, pro- ISO 9001
www.a1teletronics.com
Bandwidth at a premium
ductivity and functionality in the future. ☎
AscdiNatd
As UC systems matured, its most adopt- The global alliance of the it channel
For more information: www.myrcg.com
As an Independent Distributor, A1 Teletronics, Inc. is not affiliated with the manufacturers of the products it sells except as expressly noted otherwise. Any and all trademark rights associated with the manufacturers’ names and products are owned by the respective manufacturers.
ed applications became inherently data-
driven. Far from the capabilities of simple IntelliSIP
PBX lines and basic Web-browsing infra- TM
structure, nearly all of today’s systems
utilize Internet Protocol (IP) and include
components of video, audio and Web con-
ferencing, interactive white boards and
integrated VoIP telephony, among other
applications. All of these tap into a single The
network to harmoniously achieve real-time
collaboration in the office.
It is this real-time and interactive nature
of UC that comes at a cost, making UC Intelligent
one of the largest contributors to office
bandwidth creep. Data-intensive applica-
tions such as multi-point video conferenc- Way to
ing could require upwards of 16Mbps of
bandwidth alone. For comparison, consider
that a typical small to medium-sized busi- SIP Trunk.
ness running normal operations without a UC system can usually function with just
10Mbps of bandwidth.
But the IP drain of UC systems is only
part of growing office bandwidth creep. The
Bring Your Own Device phenomenon and
cloud culture sends a surge of mobile devices
and tablets connected to and utilizing a single Delivering Enhanced Services
office network, adding to the bandwidth com-
petition. As this trend continues and more UC Reduce Costs Up to 70%
applications are added to networks and more
employees added to businesses, there is even
less availability to seamlessly channel data Remote Employee Extensions
to mission-critical UC systems. The result is
constant competition for valuable bandwidth
space, one that ends with insufficient outputs Robust, Redundant, Stable
for applications involved. For UC offices that
cannot tolerate excessive jitters, packet loss
and distracting delays, now is the time to Follow Me to Mobile Devices
audit and prepare infrastructure to utilize the
growing dependence on IP for office com-
munications.
Private Conference Bridges
Equipping for the future
Network needs typically increase every
two to three years. If businesses can fore- Keep Existing Phones & System
cast the anticipated size and use of their
network for the next two generations, they
can address bandwidth insufficiency before
it negatively impacts the communications
system. The extent of bandwidth size will
depend on the type of applications involved Dealer Opportunities Available
as well as the tolerance for interruption.
Generally a small business managing a See Our Ad on Page 22
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UC system will require at least 20Mbps of
bandwidth, though many larger enterprises 888.324.2334
could require as much as 100Gbps.
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Once businesses have a preliminary idea
of where their UC system is headed, the data
infrastructure must be built with such scal- ability in mind, starting small based on its Certified Interoperability with:
current telecom requirements, and smooth- BUSINESS PHONE SERVICE & SYSTEMS
Avaya, Toshiba, Panasonic,
ly escalating over time to a much higher Microsoft Lync Express by Sangoma
amount of bandwidth. Today, this is best
achieved with fiber-based Ethernet, which
offers businesses the ability to operate with
the standard 10Mbps without any UC sys-
tems and scale to 1,000Mbps later as more
employees are hired on and communications www.voicecarrier.com
are transitioned to a full-fledged UC system.