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10 Telecom Reseller December/January 2016

DOUGLAS
continued from page 3


Everything-as-a-Service is uprooting the UCC news? It’s very accessible with today’s mobile imagination when trying to service the shi ing messenger systems work in tandem with voice 
market and how business is conducted in 2016.
and SaaS-based solutions, and much more telecommunications industry. Reinventing and video to create richer experiences and deeper 
a ordable than previous ‘rip-and-replace’ tech business communications isn’t about repackaging connections at work.
THE REINVENTED OFFICE
infrastructure. Across the globe, companies are the same product under the guise of a new
Finally, from a technical point of view, 
As the world becomes more digital, “the o ce” still functioning in the ‘old-fashioned’ way of UI. It’s about breaking down the DNA of how businesses with high growth trajectories need to 
reinvents itself and no longer needs to be de ned doing business communications, but leaders organizations function and understanding those consider solutions that have the  exibility and 
by the four walls of a traditional o ce.  e o ce from diverse types of organizations are looking behaviors.  en, you can build a technology from the enterprise-grade infrastructure behind their 
is a virtual destination where anywhere workers for solutions that help drive operations to be the ground up that services the way people think solutions.  is isn’t an “either/or” question. You 
simply need a laptop or mobile device to access faster and smarter.”
to advance productivity at an organization to need both. Without a  exible and enterprise- 
an on-demand app for businesses.  is type of  ere are several IT partners in the channel drive a business goal.
grade technology to fuel a communications 
business tool revolutionizes mobile collaboration whom envision the New Way to Work as tools  ere’s one thing technology can never change: system, a company will not be able to grow as 
and communication, blending high-quality voice, to not only increase operational productivity, a text will never be a face-to-face conversation. swi ly or securely as it needs to be.
video, chat, real-time document editing and better people’s lives with work- ex options, but Slack and HipChat may be e ective messenger As my New Year’s message to business leaders 
management, and  le sharing into a single view, also reduce the CO2 footprint of companies systems, however organizations – no matter the everywhere, here’s one last tip: Don’t trip up 
across an entire team.
everywhere.
size – understand that voice and video capabilities when making these operational decisions.  ey 
“ is  exible and agile work practice isn’t
are still imperative to building relationships – are critical junctures for your success, and if 
a trend, but today’s business imperative.” Ralf MISTAKES YOU CAN’T AFFORD TO MAKE IN whether with colleagues or customers. Messenger executed well, they can either be investments for 
Staeheli, senior vice president and head of UCC UNIFIED COMMUNICATIONS
systems help reduce email fail and get people out prosperity, or your biggest expense, every single 
Business at Swisscom, once told Unify. “ e best
To be candid, many of today’s UCC solutions lack
of their clunky inboxes, but it’s important to have
year. You pick. n




Freeconferencecall. 

com Launches Hey 
VoIP Resellers!
“Distraction-Free” 

Video Conferencing 

Service Featuring Active 
Speaker Technology


FreeConferenceCall.com, the most recognized 
HD audio conferencing brand in the world, 
today announces the launch of its new 
collaboration tool, which now includes video 
conferencing.  is newly designed Online 
Meeting product features screen sharing and 
active speaker video technology, which focuses 
participant attention on one active presenter.
More automation in your 
“As a top provider of HD audio conferencing, 
we are setting a new standard for a great user 
experience and continuing to enhance our daily operations can save you 
disruptive world-class collaboration o erings,” 
said FreeConferenceCall.com President Bob 
Wise. “ e industry is ready for a new player in 
the video conferencing space.”
tons of time. Let us help!
 e newly designed FreeConferenceCall. 
com collaboration tool provides HD audio, 
screen sharing and a single, high-quality
video feed featuring one presenter at a time. 
Screen sharing is delivered by a proprietary 
network architecture that decreases bandwidth 
requirements and enables calls with large 
numbers of participants to be handled entirely 
within a corporate local area network.
“It’s time to re-evaluate legacy services with 
limited functionality that are renewed each
Free Trial 
year as standard checklist items. Organizations Sign up for a today !
of all sizes stand to bene t from new services 
that bring together rich voice, web and video 
conferencing,” said Roopam Jain, Industry 
Director, Enterprise Communications & 
Collaboration, Frost & Sullivan. “While there 
are many converged conferencing options 
available today, businesses must identify reliable 
and easy to use solutions that won’t break
the bank. In our use of FreeConferenceCall. 
com services, we found it to be a robust 
collaboration tool with high-quality audio 
and video conferencing that rivals industry 
competitors..”
Distraction-Free for a Great User Experience
Every aspect of the new collaboration tool 
from FreeConferenceCall.com is designed to 
make Online Meetings more productive.  e 
system features:
A single, large, high-quality video of the main 
presenter, which enables all participants to focus 
on the content rather than trying to identify
the current speaker from video feeds of all call
voipinnovations.com 877.478.6471

continues on page 21 ››


telecom Reseller pirnt ad 2015.indd 1
10/1/2015 6:02:32 PM

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