Page 3 - Your Profitable Private Practice

Ditch The Boring Business Plan!

‘A vision is not just a picture of what could be; it is an appeal
to our better selves, a call to become something more.’

Rosabeth Moss Kanter

When you think of a business plan, you What would that do for your daily

probably think of pages of text and graphs motivation?
and boring stats and numbers. You know,
Well you can create your own ‘brochure’
the kind of thing you’d nervously push
full of your life's coming attractions. It
across the desk to a bank officer in hopes
can be a combination of images, quotes
of securing a loan.
and phrases that represent your dreams
I don’t know about you, but I can’t think of and aspirations that will be a constant

anything less inspiring. reminder of where it is you’re going, and
even why you started your Practice in the
Thankfully, there’s a better way!
first place.
What if you could design your life and
Want to kick procrastination, confusion
your Practice the way you design a great
and feeling overwhelmed to the curb?
holiday; with images and descriptions
Then create a vision that is so strong, it
that get you all fired up and so excited you
can’t stop thinking about it? pulls you forward, each and every day.

Of course, there will be a time to sit down and work out the details and look at the numbers
but that is after you have a clear and compelling vision of exactly what it is you want to acheive.