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3. Examples of Projects

Examples of projects that should be undertaken are presented in this section.
Nevertheless, specification of any project in actual implementation phase may differ from

that being specified here. This is upon the discretion of the Ministry of the Digital Economy
and Society.

Projects presented here are classified as follows: projects that should be

undertaken domestically; and projects that should be undertaken under the AIM 2020. They
are presented in section 3.1 and 3.2 respectively.

3.1 Projects that Should be Undertaken Domestically

Project 1 Advisory Services on Finance, Strategy and Digital Marketing
Project Name Advisory Services on Finance, Strategy and Digital Marketing
Related measures “Encourage Thai business to conduct online trade” under Strategy 1

Indicator The number of advisors giving recommendations to businesses on online
trading platform
Objectives To arrange and provide advisory services in financial

management, strategy and digital marketing to Thai business
wishing to enter other markets in ASEAN

Stakeholders  Experienced professionals
 Ministry of Digital Economy and Society

Activity  Specify the needs and requirements of Thai businesses in
different ASEAN Member States, for example, Thai television

and advertisement business in Vietnam, or digital content in

Philippines and Singapore.
 Find experienced professionals to provide consultation

Timeframe 1 year

Office of the Permanent Secretary Ministry of Digital Economy and Society