Page 6 - Paulisms: Gold Nuggets for Small Business
P. 6
1. GoalsandPlans
1.1 Setting goals
1.2 Make a plan to get to your destination quicker
2. Systems
2.1 Systemise (the hell out of ) everything 2.2 KIS – Keep it simple
2.3 Examples of simple systems
2.4 Simple Rules
2.5 Writing things down
3. Financial
3.1 Accounting
3.2 Key Performance Indicators (KPIs) 3.3 Profitability
3.4 Bad debts
3.5 The art of negotiation
4. GettingThingsDone
4.1 Time management
4.2 Time in Motion
4.3 Don’t put difficult things off – Swallow a Toad 4.4 The Success Module
5. Marketing
5.1 Constant marketing – Life is a passing parade
5.2 Product brand – Control your brand; control your destiny
5.3 Competition
5.4 Everyone knows best when it comes to marketing and entering a new business.
5.5 Mission statement, vision, purpose & USPs
5.6 The perception of value
