Page 3 - TD19_eCase Study_Oroton Remarketing
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- Browses product range
Visit Online Store
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Product(s) added to - Does not convert
the Shopping Cart
Formulation of - Filtered out by users
abandoned who didn’t purchase
cart database
- Re-marketing banners
Later, Display Banners - Unique promo code
appear, targeting the - Banners were then used to remarket via
defined audience: a selection of highly targeted websites,
relevant to the Oroton audience
User is re-engaged,
incentivised to visit
website and make
purchase
- Buy
Transaction
product(s)
Remarketing
banners
RESULTS
This unique campaign was only available by remarketing banners created by Traff1k™ D1g1tal. For one
month (January 2017), display remarketing directly resulted in: an additional 1000 converted transactions
in two weeks; a reduction in the number of sessions to purchase and; a reduction in the number of day
sessions.
PURCHASE EFFICIENCY:
ADDITIONAL 1000 x converted Reduction in the number of sessions to
transactions in two weeks purchase Reduction in number of day sessions
OROTON REMARKETING CASE STUDY CHECK OUT OUR LATEST PROJECTS