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Define our                                       Speak to
                                                                                                                              offering as                                      our design
                                                                                                                              wardrobe                                         cleverness,
                                                                                                                              must-haves.                                      our expertise
                                                                                                                                                                               in fit.











                                                                                                                              Elevate                                          Hint at

                                                                                                                              the notion                                       the ease of
                                                                                                                              of basics and                                    mixing and
                                                                                                                              essentials.                                      matching.













                                                                                                                              Speak to                                         Fit all
                                                                                                                              our trend-right                                  aspects
                                                                                                                              approach, to our                                 of your life.
                                                                                                                              “appropriate”
                                                                                                                              style.




































      REITMANS                           BRAND BOOK                                  54                      CONFIDENTIAL DOCUMENT. DO NOT SHARE OR TRANSFER. FOR INTERNAL USE ONLY.
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