Page 71 - FINAL PEAK PERIOD PLANNER 2018
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  MARKETING
Inspect Black Friday marketing materials and prepare them for installation.
Check StoreForce and RCL Forum for new promotions added or changes made to promotions.
Ensure that gift cards are well displayed at the cash desk. Check windows and lights every morning.
PEOPLE
TO REVIEW WITH YOUR DSM:
Review you targets and goals
Review schedules, zone charts, break schedules, hourly targets, tasks and events.
Create a zoning chart and make sure that you have the
right coverage for the weekend. Factor in the need for a replenishment team each morning (and possibly evening as well!) and expect to have the steamer going all day, each day.
Review the schedule to make sure it is optimal – it is easier to cut back than be caught short-staffed.
Make sure the team is well-informed of your plan of action.
The team should be aware of: • Targets
• Promotions
• Product Knowledge
• Dress Code • Zoning
• Procedures • Orders
THE DAY BEFORE
In StoreForce, create a break schedule and assign management to oversee certain areas of the store (ex: SM on the floor; ASM at the cash; TL at the fitting rooms).
Make sure to communicate the area attribution based on the StoreForce zone charts so the team knows who their
GO-TO person is during peak periods.
THE DAY OF... FOCUS
Have 3 flash meetings with your team throughout the day:
Morning: Set the tone, communicate the plan and expectations, and get the team ready for the day!
Afternoon: Keep the momentum going! Celebrate wins, cheerlead opportunities, and coach misses!
Evening: Debrief the team – make sure to thank and
congratulate the team individually and be sure to share the results with everyone!
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