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GAMING NASCAR
eNASCAR Ignite Series: tournament on consoles that culminated at
• NASCAR and iRacing have developed the eNASCAR Homestead-Miami Speedway.
Ignite Series, a first-of-its-kind esports competition • Recently announced a collaboration that will
created specifically to attract and identify young and create the first-ever NASCAR esports league on
diverse talent. consoles, eNASCAR Heat Pro League.
• This online series was created to provide young - NASCAR, Race Team Alliance, and 704Games
aspiring racers a platform to showcase their talent are a part of the collaboration.
and help launch or further their racing careers. - The newly formed esports league will feature
• The youth esports series establishes another entry up to 16 race teams and 32 drivers, each
point to real-world racing, providing young compet- owned and operated by prominent NASCAR
itors with an unparallel simulation experience on race teams.
iRacing’s ultra-realistic software. - Happening now, fans across the nation owning
• After 9 weeks of intense online competition, the field NASCAR Heat 3 can begin to qualify for the
of 50 has been set to battle through a four-race first-ever eNASCAR Heat Pro League Draft,
Playoff. scheduled to take place early next year.
- Following the Draft, the esports league will
704Games: feature a 16-race season beginning in spring
• 704Games is a video game publisher and develop- 2019 and culminating during the 2019
er focused on delivering high-quality experiences NASCAR Playoffs.
on console and mobile. 704Games, a video game - All eNASCAR Heat Pro League races will be
licensee of NASCAR, released NASCAR Heat 3 on live streamed online at NASCAR.com and
the PlayStation®4 computer entertainment system Motorsport.com.
and Xbox One in September 2018. • Many of NASCAR’s most successful teams are
• The gaming company also released NASCAR participating in the new esports venture, including
Heat Mobile, the first authentic NASCAR mobile Chip Ganassi Racing, Hendrick Motorsports, Joe
racing game on iOS and Android devices, in 2017. Gibbs Racing, JR Motorsports, Richard Childress
704Games is headquartered in Charlotte, North Racing, Roush Fenway Racing, Stewart-Haas
Carolina. Racing and Team Penske. Each of the participating
• NASCAR’s exclusive esports partner for simulation- teams will field two drivers, one competing on
style video games. Xbox One and the other on PlayStation®4 computer
• They released NASCAR Heat 3 in September 2018 entertainment system.
and shortly after, launched a NASCAR esports
THE OFFICIAL NASCAR 2018 PREVIEW & PRESS GUIDE 23
