Page 94 - [MTZ] VISCOM-15 Final
P. 94

BILLBOARD                       Advertising











                                                                             Explanation

                                                                             A billboard is a large outdoor advertising structure

                                                                             (a billing board). The purpose of using billboard is

                                                                             to increase the brand awarness to public.




                                                                             Size


                                                                             48 inches x 14 inches





                                                                             Typography


                                                                             Font: United Kingdom (For Commercial Use).

                                                                             The choice of this font and typeface is chosen

                                                                             according to suitability and facilite the concept of

                                                                             this project.










                                                                                                                 CORPORATE IDENTITY MANUAL    93
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