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Economic Activity
Annual Impact of 2016 General Operating Fund
Chicago Zoological Society
Investment & Donated Goods
Other Income & Services
$0.9
$1.9 1.3%
TLAaOnXCdARLFE,EVSDTEEANRTAUEL,ES 2.7%
Philanthropy
aCInONdNIESTDEIRAUVTCAAIVTTIIEOOSNN $11.3
16.4% Tax Collections
$15.4
>$20M Membership REVENUES 22.3%
Dues and SUPPORT Guest Services
$27.1
$12.5 $69.1 MILLION 39.2%
18.1%
>$2.5M
EACOCNTIOVMITICY Membership
JOBS $160M Fundraising $1.4 Donated Goods & Services
$3.5 2.2% $0.9
5.4%
1.4%
Management
,741 >$2.5M & General EXPENSES Animal Collection
$7.0 and Conservation
0 Total CAAVPERITAAGLE AIMNNPUAACLT 10.8% $64.6 MILLION Biology
$16.2
Marketing and 25.1%
Public Relations
$12M Admissions and
$3.6 Guest Services
Our Visitors 5.6% $16.5
25.5%
OPEN Public Education
and Care of Buildings
365 and Grounds
DAYS Communications $9.8
$5.7 15.2%
2.3M Guests each year 8.8%
Brookfield Zoo is Illinois’
most popular ticketed
outdoor cultural
attraction.
>500K People reached Members
through outreach
programs, free 112,411
pass programs, Member households
field trips,
and more Brookfield Zoo has the
second highest membership
300K Children and of any North American zoo.
family members
who visited HAMILL BROOKFIELD ZOO | SUMMER 2017 35
FAMILY PLAY ZOO
