Page 56 - The European Business Review
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Have you Prepared Your
Social Media Strategy?
“While becoming a Social Media Expert
is as elusive as becoming a unicorn, you
ǁŝůů ďĞ ŵƵĐŚ ŵŽƌĞ ŬŶŽǁůĞĚŐĞĂďůĞ ĂŌĞƌ
ƌĞĂĚŝŶŐ YƵĞƐĞŶďĞƌƌLJ͛Ɛ ŝŶƐŝŐŚƞƵů͕
well-researched book.”
— Rob Schnapp, Coyne PR
Social Media Strategy
Marketing and Advertising in the
Consumer Revolution
KEITH A. QUESENBERRY
2015 • 222 pages
978-1-4422-5152-6 • Hardback • £70.00
978-1-4422-5153-3 • Paperback • (£37.95)
978-1-4422-5154-0 • eBook • (£32.95)
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