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TECHNIQUE: SWIMBAITING COD



           n today’s connected society we are   with Ray Broughton’s Catching a
           adopting technologies at a faster   Legend were the key catalyst for me to
           rate than ever before. For instance,   À UVW SU\ IUHH D GLYLQJ KDUGERG\ IURP
           it took nearly 60 years for 90 per   its tackle store peg and give it a swim.
           cent of Aussies to get electricity   While it didn’t take as long, the
           back in the early 1900s, while in   next lure type to be permanently
       I 1990 it took less than a quarter of   recruited into the Murray cod club
        that time for the same population to   was the now omnipresent spinnerbait.
        get a mobile phone. That’s a bit like   Kudos to Rod Mackenzie, Glen Casey
        FRG À VKLQJ WKHVH GD\V        and their Cod Almighty motley crew,
          Think about it. The trusty Aeroplane   who expedited the adoption of these
        spinner was a once in a generation   wiry warriors into the Murray cod
        lure that shouldered the full brunt of   mainstream faster than any other lure
        FRQYLQFLQJ KDUG QRVHG EDLW À VKHUPHQ   type before them.
        WR WU\ DQ DUWLÀ FLDO SUHVHQWDWLRQ RQ   With a spinnerbait on nearly every
        cod. This was no easy feat. Slowly, the   native anglers rod, along paddled the
        spinning and twirling lures proved   surface lure revolution. Coinciding
        their worth and paved the way for the   with the rapid growth of the Internet,
        À UVW IHZ ZRRGHQ KDUGERGLHV WR ZREEOH   DV D À VKLQJ SURPRWLRQDO DQG EX\LQJ
        and roll onto the Murray cod scene.   tool, these surface surfers gained tackle
          Hardbodies like the ole faithful   box space quicker than all before them.
        Stump Jumper and Kaditcha, paired   Do you see a trend developing?
        with lure makers and anglers like   Now, smack bang in the middle
        Ken Hendry, Ray Broughton and Rod   of a digital tsunami with 92 per cent
        Harrison, did more for the adoption of   internet penetration nationwide, we,
        these lure types than any other factor.   as a community, have never been
          I still remember watching the   so connected. As a result we now
        crackly old videos of Harro in a beat   complement the information we digest
        up punt, trolling up quality cod after   from print and television, by actively
        quality cod on his trusty Kaditcha.   VHHNLQJ DQG ¶SXOOLQJ· GLJLWDO À VKLQJ
        These simple video promos, along   content and information from blogs,

      If you drink the swimbait coolade and believe


      all the hype you’ll be brainwashed into believing



      we’ve fi nally found the Murray cod’s kryptonite




       This swimbait munchers
       eyes were bigger than
       its stomach




























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