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ELENA BERTON I remember myself as a child in Florence. My mother different dimension – a very lively, stimulating and
WITH HER would take me along to the artists’ workshops whe- important one. We now share the creative process,
LIMITED EDITION re she would choose the leather for her bag – a han- during long days and months of attempts and sam-
COLLECTION HAS dbag made only for her, following her wishes, truly ples in order to accomplish the desired result. A very
BEEN SELECTED AS one of a kind. I remember those confident and quick significant moment in my history was to meet Elisa-
A LUXURY PARTNER hands cutting, sewing and shaping, breathing new beth Sandmann, a german publisher who encoura-
FOR THE BMW
GROUP. life into those precious materials. I recall the warm ged me to document my journey through the pla-
smell of leather, the unique sensation of my fingers ces of excellence where my collection comes from.
brushing its surface, the emotion and excitement We were connected not only by the great passion
at seeing it come to life in a new shape. These are for our profession, but also by our mutual attitude
the roots of my passion which have accompanied towards products that have been made in honest,
me through the years of my work as a symbolic red sustainable and upright conditions. Our project fi-
ribbon: the constant patient and persistent quest nally became “Le Mani invisibili”, a book winner of
for an authentic artifact, which unites the creativity, two international awards. Over the years I have vi-
the traditional techniques, the choice of exceptio- sited parts of Italy which have always been the sites
nal materials and their manufacture and the close of antique and precious artistic traditions and pro-
attention for every detail. Curiosity has guided me in ductions, and I have met people capable and proud
the process of discovering the work hidden behind of facing the work of doing, undoing and redoing
a beautiful object. This is how I found my own path every step of production with grueling dedication
between artifacts and artisans. My relationship with in order to achieve a result as close as possible to
these exceptional people, with these masters of perfection. Visit Elena Berton in her stores in Munich
their craft, has enriched my own work: From being and Pietrasanta.
designer and commissioner, I discovered an entirely www.elenaberton.com

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