Page 13 - RNDS book 1-2019 flipbook

STAND OUT

FROM THE CROWD

A highly–customized branding platform will set your
property apart and speak directly to your target market.

RNDS’s highly creative management team applies its insights to customize and articulate your

unique selling proposition. Our team has decades of combined marketing experience. Utilizing
the information gathered in the pre-development phase, our team will create a personalized

branding platform for your project that will carry through the development of all marketing
materials, including:

• Identification of your unique selling proposition
• Theme, image and brand building
• Marketing message development and product positioning

• Marketing budget projections and timeline
• Advertising, public relations, Internet marketing and social media campaigns
• Lifestyle and product branding campaigns

• Creative and collateral material development
• Sales center programing and design

• Digital and traditional media plan
• Management of website creation, development and maintenance
• Management of online presence and search engine optimization (SEO) practices

• Virtual, visual and multimedia program campaigns and management
• Public relations and event planning

• Cross marketing initiatives
• Recommendations for creative vendors (including creative agencies, public relation firms,
media buyers, event planners, sales center and model designers and on-site and offsite
displays and promotions)