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November 2020 - Antique Shoppe - 5
                                                                                  Pepsodent flowing over your teeth    Leapin’ Lizards!
                                                                                  now, than to have water running        By the late 1940s, the glint was
                                                                                  under your bridge later!”)           fading. Television was the new
                                                                                    Plus, there                                      communications
                                                                                  were all those                                     craze, and the antics
                                                                                  premiums, yours                                    of “Uncle Miltie”,
                                                                An example of     for just a boxtop                                  and “Lucy” soon
                                                               what everyone      and the price of a                                 captivated America.
                                                                was gathered      stamp. Among the                                   Although sputtering
                                                               ‘round: a Zenith   best-remembered:                                   on into the 1960s,
                                                               brown Bakelite     Little Orphan                                      radio’s heyday was
                                                              radio, dating from   Annie’s lineup                                    over. It became
                                                               1938. $200-250.    of Ovaltine cups,                                  an endless loop of
                                                              (Photo by Leslie Piña)  shake-up mugs,                                 music and news,
        Radio                                                                     and decoders.                                      serving only as life’s
                                                                                                                                     backdrop.
                                                                                                                                       But even those
        Continued from Page 2                                                                                                        of us not around
           Radio also created its own          (In some cases they actually                                                          for radio’s “Golden
        flotilla of durable stars. Among the   have.) But radio environments? Well,                                                  Age” can experience
        sensations of the airwaves: “Amos    those existed only in the mind’s eye.                             Name the place, and he   the magic. Many
        ‘n’ Andy” (Freeman Gosden &          You may envision Fibber McGee’s                                   was there. Radio’s top   programs are still
        Charles Correll); “Fibber McGee and   famed closet of noisy junk in one                                comedian Bob Hope,   broadcast on such
        Molly” (Jim &                                          way. I might                                    pictured on the cover of   vintage-oriented
        Marian Jordan);                                        see it in quite                               his World War II memoir,   radio channels as
                                                                                                            “They Got Me Covered”.
        and “The Great                                         another. Radio                             $15-20. Hope’s frequent co-star,   Sirius/XM’s “Radio
        Gildersleeve”                                          gave listeners                         Bing Crosby, emblazoned on a record   Classics”. So sit back,
        (Hal Peary,                                            the opportunity             cleaner distributed by Decca, and stamped with the   relax, and, (in the
        succeeded                                              to imagine. That            name of a local dealer. $10-15.          words of The Lone
        by Willard                                             was its greatest                                                     Ranger’s announcer),
        Waterman).                                             appeal.                                                              “return with us
        These                                                    Of course,                                                now to those thrilling days of
        characterizations                                      without “a                                                  yesteryear!”
        were just as                                           word from our
        beloved by                                             sponsor”, there                                             Photo Associate: Hank Kuhlmann
                                                                                                                           Donald-Brian Johnson, a fervent fan of old-
        audiences of the                                       would be no                                                 time radio,, is the co-author of numerous
        1930s and ‘40s                                         words from                                                  Schiffer books on mid-twentieth century
        as characters                                          the performers.                                             design, including “Postwar Pop”, a collection
                                                                                                                           of his columns. He also wrote the Golden
        on I Love                                              Many programs                                               Age radio revue, “On The Air”.  Please
        Lucy and The                                           became                                                      address inquiries to: donaldbrian@msn.com
        Honeymooners                                           inseparable from
        were by later TV-   Cover girl for the September, 1935 issue of   their identifying                                Is there anyone finer? Sweetheart
        watchers.           “Tower Radio”: Broadway and radio lovely,   products.                                          of the airwaves, Dinah Shore, posed
           The                     Vivienne Segal. $10-15.     “Soap operas”,                                              before a Blue Network microphone.
                                                                                                                           Promotional photo, $5-7.
        difference? What                                       for instance,
        radio characters                                       earned the name
        looked like, where they lived, and   because of sponsorship by soap
        how their interaction with other     manufacturers.                                                                  There were even “portables”! Ad for
                                                                                                                             RCA Victor’s early “Personal Radio”.
        characters played out, relied solely   Other programs proclaimed                                                     “Bennett Brothers Blue Book”, 1941.
        on the imagination of the listener.   their product right from the get-go.
        Today, avid TV fans can recreate the   (“Jell-O again, this is Jack Benny!”;
        domain of The Andy Griffith Show     “This is Bob ‘Pepsodent’ Hope
        down to the last doily.              reminding you that it’s better to have























            Out for a ride in the “Fresh Air Taxi”.
          Marx windup, featuring “Amos ‘n’ Andy”,
              5” h. x 8” w. Marx, $700-750.
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