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2018 Product Refresh & Relaunch
                                                                      Wings the way they oughta be!
                                                                Improved Wings & New Sauces
         WATCH ALL YOUR FAVORITE SPORTS ON 15 BIG HD SCREENS
                                                                 Wings are HOT! Did you know Americans ate more than 1.35 Billion
                                                                                         Try Our
                                           We                    Wings during the 2018 Super Bowl? That’s enough to circle the Earth
                                                                 three times! But…Wings aren’t just for football fans anymore. Not only
                                                                                       New Oven
                                         Deliver                 are these sharable appetizers craved year-round, they’re also a great
                                                                 “group food” – you can share with others for any occasion! They pair
                                                                                    Roasted Wings
 mountainmikes.com                                               perfectly with a pitcher of beer, and they’re also a great way to upsell,
                                                                 ultimately increasing both your store’s average ticket and top-line sales.
                                                                                     Franks RedHot® Buffalo Sauce
          SAN CARLOS                                             To capitalize on this nationwide wing obsession, we’ve improved our
                                                                 current offering. We are excited to announce a Refresh and Relaunch of
                                                                 our Wings Product Line! A soft launch rollout will take place mid-August
                                                                                   Franks RedHot® Stingin Honey Garlic
          774 El Camino Real                                     (a case of each new sauce, as well as the new chicken product, will be
                                        HOURS
         650 366-9090                   Sun - Thurs              auto-shipped from PFG during the second week of August). We’ll still be
                                                                 utilizing Foster Farm’s customer-preferred, bone-in chicken wings, but
                                                                                    Franks RedHot® Sweet Thai Chili
                                                                 they’ll be a completely plain product. No more pre-glazed here! We’ll
                                             PM
                                         AM
         650 508-9090                   11  - 10    “PIZZA THE WAY IT OUGHTA BE” TM     KC Masterpiece® BBQ
                                         Fri - Sat
                                                                 offer two new sauces (alongside the current two sauces); the four
                                        11 - 11
                                             M
                                         AM
                                                                 flavor options now include:
                                                                     Franks RedHot® Buffalo Sauce
           50% OFF                                   FREE LARGE PIZZA
                                                                   •
                                                                   •
                                                                     Franks RedHot® Stingin Honey Garlic
                                                                     Franks RedHot® Sweet Thai Chili
                                                                   •
                                                                   •
                                                                     KC Masterpiece® BBQ
                                                                           Buy any large pizza & get
                                                                 As our wings will no longer be pre-glazed, ticket times will greatly decrease as they’ll need just
          Any Large Pizza                                        one pass through the oven. You’ll receive an operational guide to post above your make tables
                                                                             the 2nd pizza of equal
                                                                 but the gist of it is: 2 ounces of sauce for every six wings. So, if someone orders 12 pieces of wings
                                                                 the make person would toss 12 wings with 4 ounces of sauce – either in a dough bag, or buffet
                                                                   th
                                                                               or lesser value FREE
           Valid Tuesday & Thursday                              1/9 pan – and THEN run through the oven. By saucing the wings fresh to order BEFORE running
                                                                 them through the oven the wing absorbs the flavor better and the sugar from the sauce begins
                                                                 to caramelize which gives the appearance of a freshly-roasted product.
           Mention Coupon When Ordering • One Coupon Per Visit • Price may be   Mention Coupon When Ordering • One Coupon Per Visit • Price
                                                                            may be changed without notice • Cannot Be Combined With Any
                                                                                                               Coupon Code 5.
           changed without notice • Cannot Be Combined With Any Other Offers •   Again, all of these flavors will arrive via auto-ship from PFG on or before Wednesday, August 1
                                                                             Other Offers • Dine-In, Take-Out & Delivery. Expires 12/9/18
                                                                                                                GV2018
                    Dine-In, Take-Out. Expires 12/9/18           We have filmed new commercials, recorded new radio, and have new photography to support
                                                                 this undertaking! The full marketing campaign will begin Friday, August 31.
          WE DELIVER TO REDWOOD CITY, SAN CARLOS, REDWOOD SHORES & BELMONT
                                                               ©2018 Mountain Mike’s Pizza, LLC  Page 1   Wings & Sauces Overview
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