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Beef Council Case Study








 RESULTS



 This campaign generated 5,575 total conversions with over

 600 conversions coming from the recipes page alone.


 Additionally, we delivered over 1,000 post-impression

 conversions to the Beef Council’s website. This helped boost

 beef sales in grocery stores around the state.








 KEY FINDINGS


 Native advertising is a fantastic tool for overall branding and


 awareness. Native ads should be used in conjunction with

 relevant content such as blogs, recipes, product galleries or

 user-driven content.
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