Page 3 - ProgrammaticNative LMS WL
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What is programmatic native advertising?
Native Advertising uses a brand’s most compelling visual content and makes it look and feel like the
content on a given website. Your native ads will look like they are part of the page. Native advertising
aligns itself with the look and feel of it’s environment.
AESTHETICS LOCATION VALUE
Ads are formatted like its Ads are located with the feed The ad provides information
surrounding content. of the content. contributing to the site content.
