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What is Search Engine Optimization?

Organic SEO

Organic Search Engine Optimization is the strategyof optimizing your website for on-site andoff-site factors, increasing your ability to show up in

searches for relevant keywords.

Increasing the visibility of your website forrelevant terms results in increased page traffic and conversion while driving betterqualified leads.

Local SEO

Local Search Engine Optimization is the strategy of optimizing your listingsthrough a number of techniques, increasing your ability tobe seen on

mobile devices, tablets, and desktops using maps.

This increases your ability to be found on maps when users are searchingfor services your business offers, resulting in increased foot traffic and visibility

for geo-modified / geo-implied search terms.