Page 23 - ORS Product Knowledge Manual

Begins with Care
Curl Stretching Texturizer Kit
1 Kit | UPC #632169111947
First-Ever Targeted, Small-Section Relaxer!
ORSTM Olive OilTM Curl Stretching Texturizer gently elongates naturally curly hair to enhance the styling process. Providing looser, defined, lasting curls. This unique formula includes a boost of four potent exotic oils including Mediterranean Olive Oil, Brazilian Pequi Oil, African Shea Oil and Egyptian Black Seed Oil that leave hair moisturized, smoothly elongated, softened and strengthened.
HAIR TYPE
• Perfect for: Naturally, tightly-coiled hair. • Suitable for: All natural curly hair types.
KEY INGREDIENTS/BENEFITS
• Olive Oil from the Mediterranean: A natural emollient that imparts softness and shine. • Pequi Oil: Full of Palmitic fatty acid, Oleic fatty acid, Vitamin A and antioxidants for
• added protection while defining and smoothing curls.
Shea Oil: Rich in Vitamins A,D & E, essential fatty acids, phytosterols, and allantoin
• for moisturizing protection of the hair.
Black Castor Seed Oil: Antioxidants in castor oil support keratin in the hair and
help make hair stronger, smoother and less frizzy.
USAGE
• Read instructions and warnings; assemble required texturizer service supplies.
• Mix Base with Exotic Oil Boost and perform strand test.
• Using four sections, apply texturizer to new growth or virgin hair; first to the back section, work towards the back of the neck, then apply to the front
• sections and to the hairline last, according to instructions sheet.
• Comb product through hair in direction of desired style; rinse thoroughly.
Shampoo with enclosed Neutralizing Shampoo with Color Cure Protection and
• repeat to normalize pH.
• Condition using enclosed Olive OilTM Replenishing PakTM. Style as desired.
WHEN TO USE
• As a gentle texturizing treatment. • As a curl re-arranger.
KEY SELLING POINTS
• Stretches natural curls.
• Exotic Oil Boost blend.
• Improves manageability for tight curls.
• Packaged with enough product to treat medium hair lengths.
NOTES:
THE COMPETITION
Luster’s® Pink® ShortlooksTM
ORSTM Product Knowledge Manual
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